Blog

How to Brand Multiple Locations!Branding an entire building can be a daunting task. There are many factors that need to be accounted for when undertaking the branding of a new building. The colors, theme, and placement must be perfect to create the best customer experience.

A HUGE part of the signage and graphics industry is being able to take something “ugly” and make it look appealing. Throughout the years, many of our customers have called us wanting to transform a physical characteristic of their building or property, and make it look better. It is not uncommon for us to hear about ugly pillars, plain walls, boring hallways, or lack-luster lobbies.

Tradeshow Season with Divine!Although we may not want to admit it, winter is here. And although winter does not bring the nicest weather, it does mean the beginning of tradeshow season! Tradeshow’s are incredible opportunities to meet new vendors and suppliers, along with getting your name out to potential customers.

In our previous blog, we briefly mentioned some of the advancements in the signage industry, and how far this industry has progressed in the last 50 years. In almost every sign shop, the printers are the workhorses of the company.

To Wrap, or Not to Wrap? Volume 2If you are from the Chicagoland area, chances are you have heard of Woodfield Mall. Woodfield Mall is one of the nation’s largest shopping malls, and has a very healthy Kiosk storefront population.

In recent years we have noticed, and been a part of, the increased interest and popularity in the wrapping craze that is sweeping through the sign and graphics industry. Not only are people realizing that they can wrap or put graphics on their personal and commercial vehicles, but they are also beginning to realize the usefulness of printed graphics in many other applications. As we have mentioned in previous posts, wraps/graphics can be used on vehicles, walls, kiosks, e...

GET NOTICED at Your Retail Storefront!Having a retail storefront means that you are trying to get noticed. As a signage provider, we have the pleasure of helping our customers attract new and existing customers to their space, along with boosting their brand awareness. Over the years of supplying signage for retailers, we have found that there are three key components to every successful storefront signage package.BE CLEAR!

This year, we had the opportunity to produce and install all of the signage for Cushman & Wakefield’s 2016 Symposium; a large conference for their staff at the Marriot Chicago Downtown.These projects are so fun, because we are able to completely brand and transform an entire hotel with branded signage. The goal of these “Signage Takeovers” is for the staff at C & W to see the work that their company does to invest in them, and branding every nook and cr...

Use Your Imagination....with Wall Graphics!!Using your imagination when decorating your office space can be a difficult thing. Often times it can be a challenge to find something that combines imagination, and your companies values and essence. Because of this, most office spaces tend to look the same.

Special Event Signage!Signage is a mandatory necessity for every special event. Whether it is a Golf Outing or Banquet, signage can play a large role in making your event a special one. We know that planning and organizing special events is no easy task.