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The winter months present unique challenges for small businesses. The weather becomes colder, which limits the amount of foot traffic passing outside. Grey days and snowy weather can make it difficult for customers to find you. Many people also change their schedule when the days get shorter, and they want to spend their nights at home.

If you run a business, it is important that your signage changes with the season. For instance, restaurant owners don’t need a sign advertising patio seating when it is 20 degrees outside. Conversely, that same restaurant may want to put out a sign advertising hot soups and holiday meals.

If you want to make the most of your holiday signage this winter, plan ahead. Use these simple tips to have the most impact this winter.

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At Divine Signs and Graphics, we believe in giving back to the communities we serve that have helped us become the business we are today.  One of the ways we have always given back to the local community is by supporting the Schaumburg Park District and Schaumburg Park Foundation.  In recognition of our efforts to support the local park district, we were recently given the Best Friends of Illinois Parks award from the Illinois Association of Park Districts (IAPD).

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Here are some benefits of using trade show displays:

- Conversation starter.

- Build brand recognition.

- Display products & services.

- Stand out in the crowd.

Call Divine Signs and order your trade show displays now!

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POP UP DISPLAYS - Create a backdrop that customers can’t miss.

RETRACTABLE BANNERS - Attract passersby to your table with a sleek banner and stand that sets up in 90 seconds or less.

CUSTOM TABLE COVERS - Dress up your table and show off your business colors, logo and more!

PROMOTIONAL PRODUCTS - Stand out from the crowd with personalized products that spread your name and leave a lasting impression.

VINYL BANNERS - Think big with durable tradeshow banners that display important messages and imagery.

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In this guide, we discuss the benefits of window graphics and signs for businesses and how to get the most out of the design and message of your window signs.  If you want custom window decals and signage for your business, our professionals at Divine Signs and Graphics can help.

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Good signage plays a role in establishing brand recognition and selling your products and services.  Therefore, you should not take the design or placement of your signage lightly.  Signage that grabs attention is more likely to get your customers to take the desired action and it will help you get noticed over your competition. In this guide, we discuss how you can improve your business signage to make it more eye catching and grab attention which will attract more customers.

Cutting the red ribbon to a new business is an exciting event. Business owners anticipate the throngs of crowds waiting to buy their goods or services. But in order to attract would-be customers, the storefront should prominently display business signs. Here are business signs that can help draw in customers.

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Business signs are most effective when they communicate the store’s message to all customers, regardless of disability status. As a result, ADA-compliant signage is important. ADA signs are a convenience to all customers and must follow guidelines for when and how they are to be displayed.

Federal law mandates the display of ADA-compliant signs in all new government, public and commercial buildings and those that undergo renovations. Penalties, including hefty fines, can be issued for noncompliance to hang ADA signs in areas where they are required.

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Companies all over the world make use of the vehicle wrap, and that's because it checks off almost every single marketing requirement a platform could have. It's a mobile billboard that lets people know what your business is all about, and it's essentially free! While you have to pay for the initial fee of wrapping a vehicle, the amount of advertisement that you'll receive from one car alone is worth the investment.

Businesses rely on a variety of promotional tools and methods to bring attention to their brand, products, services, and more. Branding matters more than ever because customers expect more from the companies they do business with each day.  Businesses want their logo to be immediately recognizable and reflect their company to potential customers. Custom signs are essential to ensuring brand recognition and a smooth customer experience regardless of your industry.

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